The user-agent landscape has turned hostile to advertising as a side-effect of Big Tech’s new focus on privacy – such as with the iOS14+ updates. Over the past two years, access to crucial conversion data from the Facebook Pixel has dropped by 30%. In response, Facebook created the Conversions API (CAPI), a service designed to […]
What is a CAPI Solution? Facebook Conversion API (CAPI) solutions are services or plugins that track users on your site and send the data to the Facebook Conversions API. Many CAPI solutions automatically collect user data, such as names or emails. This is hard to set up by hand, but can improve your conversion rate […]
Confused about requests? Not sure which subscription tier you should buy? This article has you covered with a five-minute tutorial on estimating your monthly usage.
This update contains a GTM bug workaround, several quality-of-life improvements, and some backend stability updates.
This update contains a GTM bug workaround, several quality-of-life improvements, and some backend stability updates.
Although ClickFunnels has an inbuilt CAPI Solution, it’s not very flexible. Let’s say you want to track a specific button or even get total purchase values, and see whether or not a specific product is sold and send that data to Facebook? Unfortunately, there is no control over what ClickFunnels automatically sends to Facebook, but, […]
After reading your tenth cryptic error message, you might be left with the urge to close the Diagnostics tab and never look at it again. We can’t blame you — debugging Facebook tracking can be a nightmare. It’s worth it in the end, though. The time spent fixing errors now will be repaid tenfold in your marketing return on investment. That’s why we’ve collected a list of the top four Facebook errors. Each error has an explanation of what it means, why it’s happening, and instructions on how to fix it.
After reading your tenth cryptic error message, you might be left with the urge to close the Diagnostics tab and never look at it again. We can’t blame you — debugging Facebook tracking can be a nightmare. It’s worth it in the end, though. The time spent fixing errors now will be repaid tenfold in your marketing return on investment. That’s why we’ve collected a list of the top four Facebook errors. Each error has an explanation of what it means, why it’s happening, and instructions on how to fix it.
Here at Deviate Tracking, we strive to remain connected to our customers — we heard your requests, we listened, and now we’re delivering a solution. This update brings the ability to use Deviate Tracking with native integrations.
Confused about requests? Not sure which subscription tier you should buy? This article has you covered with a five-minute tutorial on estimating your monthly usage.